Press Release

Percepto launches major US expansion with the appointment of VP Sales Robert Mayfield

By January 21, 2021 June 20th, 2021 No Comments

Market-leading drone-in-a-box provider and pioneer of autonomous inspection to open new US Center of Excellence headquarters and roll out Autonomous Inspection and Monitoring (AIM) platform to the North American market

Modi’in, Israel, January 21, 2021 – Percepto, pioneering autonomous inspection by industrial robotics, today announced a major strategic expansion in the North American market with the appointment of seasoned sales executive Robert Mayfield as VP of Sales, North America along with a new headquarters opening in Texas by Q2 2021. The development follows a $45 Million investment led by Koch Disruptive Technologies in November 2020, and the launch of Percepto’s AIM platform, a transformative solution for remote, fully autonomous, asset monitoring, inspection, and compliance of industrial sites.  Percepto is rapidly increasing its North American presence, relocating SMEs from Israel to the new US headquarters which will include a center of excellence in Texas, and hiring commercial and operational team members. With a healthy 2020 growth record,  the US headquarters will support Percepto’s existing US client base which includes Florida Power and Light (FPL), Delek US, Verizon, and others.

With over 20 years experience scaling organizations and driving business growth across an array of companies including  BDNA Corporation (acquired by Flexera), Nugenesis Technologies, and most recently Sparta Science, Mayfield will lead the US sales team expansion, recruiting enterprise sales professionals and solution engineers nationwide. Additionally,  Mayfield will introduce Percepto’s AIM platform to the US market and highlight its many benefits, from driving efficiency across sites without the need for human intervention to the provision of digital data management to alert of risks. 

“This is the perfect time to welcome Robert Mayfield to Percepto as our new VP of Sales, North America. In 2021 we are rolling out many new AIM deployments across our existing base and new customers. Since the pandemic struck, further verticals now recognize the need for autonomous inspection alongside our traditional base of heavy industrial sites. Robert is a highly experienced executive with a proven record of driving sales growth and building powerful teams of local sales and engineering experts; we are confident he will lead an exciting phase in Percepto’s US development,” said Dor Abuhasira, CEO and Co-Founder Percepto.

“I’m very excited to be joining Percepto at this time of rapid growth and expansion as we aggressively hire to further build out the North America sales and support team. Our new Operations Center centrally located in Dallas, TX demonstrates Percepto’s commitment to our existing U.S. customers and will serve as a Center of Excellence to which we can bring prospective new clients,” added Robert Mayfield, VP of Sales, North America, Percepto.  “Enterprise customers now recognize the need for a comprehensive solution rather than trying to manage the volumes of unstructured and disparate data generated from manually piloted drones, robots, and sensors. This business need plays directly into Percepto’s sweet spot as we leverage our worldwide leadership Drone-In-A-Box position and experience into the AIM platform.”

View video footage of Spot and Sparrow working together at  ICL’s mining operations at the Dead Sea, Israel and further images in the media kit.


About Percepto

Percepto is at the forefront of redefining how industrial sites and critical infrastructure are holistically inspected and monitored, harnessing remote robotics to autonomously collect, aggregate, and analyze visual data.

Leveraging its experience with Percepto Sparrow, the most deployed drone-in-a-box solution on the market, the company introduced Percepto AIM (Autonomous Inspection and Monitoring), the first end-to-end autonomous inspection and monitoring platform. Percepto AIM empowers the remote operation center of the future to assess risk, minimize downtime, drive efficiency, increase safety and reduce operational costs.   

Founded in 2014, Percepto’s solutions are trusted by Fortune 500 customers in more than 10 countries including ENEL, Florida Power and Light, and Verizon.  The company is the recipient of the Frost & Sullivan Global Enabling Technology Leadership Award. For more information, visit


Media Contact:

Judith Arkush

[email protected]

+972 52-351-7698

Sagi Blonder, Co Founder & CTO

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Sagi Blonder, Co Founder & CTO